A National SEO Approach and Mindset

That Delivers Real Tangible Results

You’re looking for a team that can strategically implement a national SEO strategy into your website, but you’re not sure where to really start. That’s where PlacementSEO comes into play. Not only does our team truly understand the core fundamentals of implementing a KPI focused national SEO strategy, we also understand that every website and business reacts differently to SEO efforts. That’s why every SEO campaign that is trusted to PlacementSEO starts with a comprehensive competitor analysis and a deep website audit discovery. That’s not all though, there are many more ingredients that complete a successful online marketing campaign. 

Content Development

Whether you’re focused on a national or global audience, content development and content research play a critical role in executing a strong SEO campaign. Our team understands that brands oftentimes have guides to follow through content development, which is why we’re ready to start working with you to best approach the feel and tone of your overall business. 

Keyword Research

What’s the point of investing in SEO when you’re unaware what your customers are searching? In any SEO campaign, understanding buyer intent keywords is critical to the success of your investment. The difference between research intent and buyer intent keywords can mean extra revenue for your business, or a loss. That’s why we’re going to help you discover the best ROI capable keywords possible. 

Press Releases

Companies that target a national audience oftentimes have news about their brand from time to time. Press releases serve as a great way to distribute your company news quickly and affordably. Furthermore – press releases also have benefit to SEO efforts. Imagine what happens when hundreds of news focused websites start to link back to your brand. 

Link Building

Link building is the practice in which our team works with other industry relevant websites who are willing to link  back to your business. Although not all link building is considered equal, PlacementSEO has a strong track record of acquiring links from sites that push keyword rankings upwards, and in trade, earning your business more organic traffic from the search engines. 

GEO Relevancy

When focusing on a national SEO strategy it’s important that you take the necessary steps to target each geographic area correctly. This entails strategy that creates content for your website that targets each specific state, city, and local zip code. When this strategy is executed correctly, over time you will find your business building authority within each of these specific locations.

Onsite SEO

Onsite SEO is considered to be a core component of national SEO. Although it’s impossible to explain every detail about onsite SEO, this strategy essentially ensures that your website is structured and running correctly so that Google can best understand the services you offer to your customers. Onsite SEO is typically executed within the first month of SEO.

Unrivaled Partner Support

Live chat, telephone, and email are three channels of partner support our team provides to you, our partner. Furthermore, every partner that engages PlacementSEO is required to commit to bi-weekly phone calls to discuss campaign performance, strategy, and also suggested pivots in strategy. 

Deep Website Auditing

No website is too large for our deep SEO auditing tools. During our pre-agreement discussions, our team will provide you a complete, no obligation deep audit of your website which accomplishes several things for you. This audit tells you how to improve your website yourself, as well as reveals what strategies you can execute to outperform your competitors. 

Keyword Rank Tracking

At the end of the day, KPI and traffic are the two most important indicators of national SEO campaign success. In real-time, you will be able to view real website traffic statistics as well as global keyword rankings relevant to your campaign. These rankings are updated once every twenty-four hours and track Yahoo, Google, and Bing search pages. 

Frequently Asked Questions

How Do I Know if a National Focused Campaign is Right for My Business?

It’s actually rather easy to identify which campaign focus is right for you. If you currently accept customers from all 50 states (or overseas), a national SEO campaign is most likely your go-to objective.

Why Should I Invest In SEO?

In a world where paid ads typically rule the budgets of most businesses, SEO is often neglected. However, look back to 2018 when Google and Facebook both decided to ban ads for companies in the Crypto and Payday loan industries. If these companies would have focused on SEO as a strategy, their SEO could have ended up carrying them through their advertising cancellation hardships. Point is, SEO is a great marathon strategy that can help better future proof your business’ online identity. 

How Long Does it Take to See Results?

Every website is different. However, if you plan to invest in SEO, we recommend that you should only do so if you can commit at least three months of investment. 

My Competitors are Light Years Ahead of Me, Does My Business Have a Standing Chance?

Yes, you have a standing chance in taking market share from your competitors. Remember, the quality of work is more important than the longevity of the work itself. 

Does PlacementSEO Require Long-Term Contracts?

The type of partnership established between PlacementSEO and your business influences contractual terms.